Apple icon and innovator lost his battle to pancreatic cancer on Wednesday, October 5, 2011. However he won an epic battle leveraging technology for change.
It’s one thing to act crazy, it’s another to go crazy. When Civil Rights Freedom Fighter Fred Shuttlesworth told the late Rev. Dr. Martin Luther King, Jr. history wouldn’t be kind to him if he didn’t take chances, I’m sure they looked at Shuttlesworth sideways. When he returned to his home after the Klan tried to bomb it, people were sure he had lost his mind.
Each time Apple pioneer Steve Jobs told an engineer, the product wasn’t good enough, create the impossible, some surely wanted him fit for a straight jacket. And one can only imagine how uncomfortable some people were when he introduced the Mac, iPod, Nano, iPhone and the iPad.
Legal Scholar Derrick Bell quit more jobs to protest unfair practices than some people have in a lifetime. He was the first tenured Black Law School Professor at Harvard.
All three men were considered crazy by some of their peers. They didn’t color in the lines. They didn’t let naysayers, negativity or neglect affect their agendas. They did what they were put on Earth to do. Approval wasn’t necessary. They did not conform.
Difference, diversity and divergent thinking are integral parts of greatness. All three men walked different paths yet they clearly cross in the fight for freedom and access.
Their deaths are three legs on a stool. By fate, one wouldn’t have gone without the other. Don’t cut any of their legacies short or the stool won’t have a leg upon which to stand.
Make people think you’re crazy and history may remember you more fondly. Heck, you’ll get noted for standing out quicker than you will for fitting in.
Yahoo! is launching original programming network style. This isn’t a surprise. This is the future. And, yes, the future is now.
More people have an opportunity to showcase their skills. Gatekeepers can longer say what works and what doesn’t work. At least not at this time. The audience decides what’s hot and what’s not, look at the views on You Tube videos and you will see the results are clear. It doesn’t matter if we who have been trained like it or not, this is our reality. I see Opportunities, don’t you?
During the Broadcast Education Association annual convention held in Las Vegas, I conducted this interview with New Zealand Professor, Dr. Brian Pauling. That was in 2009.
Recently, I read the book 1984 by the late George Orwell. It was written in 1949. The main character is Winston Smith, a cog in a mighty big wheel of political power and dominance. Winston isn’t allowed to think for himself. His job is to rewrite history to make sure it is in line with what the “Party” says. People are not allowed to write. Winston attempted to secretly write in his journal. He learned to write when he was young. (Today, some schools no longer teach cursive writing, if a flip is switched and the digital world goes dark, who will still know how to read, write and do arithmetic?) There is a telescreen used to watch citizens and to share brainwashing messages. To some it is fanatical fantasy. To others, the book is frighteningly close to reality.
One of my Belmont University Mass Media students shared this TED video with me dealing with search results. The speaker demonstrates how each individual receives different search results while searching the same topic. This level of gatekeeping is dangerous. If I only care about travel and I google Egypt, I may only receive travel information and little if any information about the revolution. Please watch this video and share your comments.
Conference Communication in the Virtual Age
I cannot believe it’s been almost a month since SXSW. It was my first time attending what has become a mega conference. It happens in three parts: interactive, film and music. I attended the interactive session March 11-15. More than 15-thousand people descended upon Austin, TX for a week of raucous fun and fellowship. The key to SXSW is relationship building. As we prepare for the National Association of Black Journalist’s annual convention in Philadelphia, August 3-7. I wanted to share some of the tools I used or at least heard about at SXSW. And of course, a few I’ve known about and haven’t had a chance to try.
Moo Cards-Moo cards are mini-business cards. They’re like Twitter. Twitter is micro-blogging, a shorter version of blogging. Moo cards are a smaller version of business cards. Be aware the print is tiny. Therefore, be considerate of the audience to which you plan to distribute. Don’t laugh, if you’re not 40 yet, as my Daddy often said, just keep livin.’
Hashable- post and share the people you meet via Twitter and get their contact information seamlessly. It will also show an accurate network of who you connect with the most. It’s a dynamic ‘relationship book’ updated with everyone you meet on the spot. You can also discover new people by seeing who your friends are meeting. You can create an inner circle to highlight members in your network. I tried to use this one a little. Still need to experiment. Oh yeah, this is a mobile app.
Beluga-is a mobile app allowing groups to communicate. One person creates the group. Consider it a room. Then he/she sends out an email invitation for others to join. Once you are a member, you can invite others as well. Then, you can share messages. You must have the app and be a member of the group. It’s a group IM moment. For example, you can let people know you’re hungry and at a certain restaurant or that you’re attending a really great session.
GroupMe-is a mobile app allowing groups to communicate with each other privately. It is based on your mobile number. This is why some opt to use Beluga. Many don’t want third parties to get access to their number. We used Beluga as our back channel to connect the Blacks in Tech group at SXSW. But GroupMe functions the same way.
QR Codes- can be used to embed your website address, contact information and phone number. It’s easy to do. Follow the link and try it. You will need to down load a QR reader for your phone. I have QR Reader, Microsoft Tag Reader, 2D Sense and LiveReader on my mobile device.
Bump –Unlike the fist bump making the President and First Lady news for cultural reasons, bumping iPhones or Androids can transfer your contact information virtually.
Google Goggles-allows you to take a picture of various things including landmarks, books and even business cards. When you take a picture of a business card, the information can then be stored in your contact information.
Color-is hot off the press and surrounded by controversy. However, when used strategically especially by journalists in breaking news situations, it can be useful. In addition, it may be fun at a professional conference. I experimented with it with my students. We learned that indeed you have to be in the same proximity with the other people uploading pictures. A stream of pictures is created and shareable and embeddable. I can see this being interesting for example at NABJ’s Salute to Excellence gala. Think about everybody with the app, taking pictures and stream is created. Then, we can share that stream to promote the organization. In addition, for breaking news, it will be helpful to news organizations to be able to show an event been covered from multiple angles, weather comes to mind. Privacy issues abound and the crowd has to self-censor. Of course, who wants their boss to see them in a compromising position? Well, come to think of it, cheaters and creepers beware. Watch this video of serial entrepreneur Bill Nguyen’s take on his latest invention.
This list is not exhaustive. This is just a snapshot of what’s in my brain at the moment. Please feel free to comment and share your wisdom. Collective intelligence should always be leveraged.
Amazing panel with Chris “Ferf” McIntyre, CarlSays, Scott McIntosh, Musikpitch & Neely Burks, SourceYourCity moderated by Kia Jarmon. Great information for PR people. We used #meetthepress.